2021年12月3日 • 臺東的鄉鎮散落在山海之間，各依著生活資源凝聚為獨樹一格的生活觀，旅人常說當踏上境內的那一刻，就是抵達了另個國度。 無論是那深山中圍繞的篝火、族人們頭上的美麗花環、工藝師創作的多彩琉璃珠，與空拍鏡頭裡，隨著熱氣球升起的絕美視野。 團隊採集一切「Be Real」的臺東生活元素，交織山海的廣闊壯大與人物的細膩勾勒，打造一部說著臺東故事的城市形象影片，試圖傳遞那些不斷發生的美好連結。 嚮往清晨獨自與大海對話的寧靜、喧鬧漁市中職人藏不住的專注體會，感動著農夫所在的鄉間田野有多麼美麗，以及市場ina們的叫賣是如此熱情真誠。 「我們相信臺東的緩慢與真實，是最迷人的生命價值。」 Be Real! Taitung. 臺東，任真，任你的真。

The townships of Taitung are located in a natural cradle between the mountains and the ocean. When arriving in Taitung county, travelers always say you feel a world away from urban Taiwan. Taitung delivers a unique view of life, where bonfire smoke winds around steep mountains, where people wear indigenous crowns of beautiful flowers, and where you can discover colorful glass beads made by craftspeople. In piecing together the ‘Be Real’ campaign, our film crew unveiled Taitung’s unlimited natural and cultural beauty. Join us for stunning drone camera views of hot air balloons rising into the sky – high above the ocean, the mountains, and the exquisite local peoples who call Taitung home. Whether it’s yearning for peace at the break of dawn, or being immersed in the concentration of a noisy fish market, let the magnificent country view touch you. In Taitung, we believe in slow and real living – the most charming value of life. Be Real! Taitung. Be real! You. Come back home, to live your own life.中天新聞網報社